Eng201 Handouts pdf

Eng201 Handouts pdf 

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Eng201 Handouts pdf 

INTRODUCTION TO BUSINESS & TECHNICAL COMMUNICATION

Outline

• Introduction to Business & Technical Communication

• Books & Materials

• Modules

• Importance of Business & Technical Communication

• Types of Communication

Introduction to Business & Technical Communication

The main objective of this course is to equip the students with skills that will enable them to communicate clearly and concisely in diverse business situations. The students will learn the importance of planning and organizing effective written messages. The course is divided into two sections:

1. Written Communication

2. Oral Communication

Written communication will cover planning, structures, and stylistic issues. The students will learn to write memos and letters, proposals, short and long reports, and procedure & policy documents. Moreover, the students will learn to simplify complex information through editing and revising for enhancing their ability to create powerful documents to sell their ideas. The oral communication section will cover planning and execution of effective presentations; group behavior, planning and conducting effective meetings.

Books & Materials

• The Mayfield Handbook for Technical Writing http://www.mhhe.com/mayfieldpub/tsw/home.htm

• Business Communication Today by Bovee, C.L. & Thill, J.V.

Modules

Module 1: Basics of Effective Technical and Business Communication

Module 2: Forms of Written Communication: Reports, Proposals, Letters, Memos, Applications, Resumes, Instructions, and Specification documents.

Module 3: Research &Writing

Module 4: Oral Communication

Importance of Business & Technical Communication

Learning ‘Business & Technical Communication’ helps a person to identify different roles at workplace. For instance, you will need to identify your two roles at work. As a specialist, youneed to generate ideas which will be potentially useful. Secondly, you need to share the results of your ideas with co-workers, customers, etc. as a communicator.

Example

Naila, a newly hired dietitian, must communicate to make the work valuable to her employer, at a large hospital. She has devised a way to reorganize the hospital kitchen that saves money, etc. Her insights will benefit the hospital only if they are communicated to someone who has the power to implement them, such as the kitchen director.

Writing is critical to your success. As a college graduate, you will need to spend an average of 20 percent of your time at work writing. That comes out to one out of every five-day work week.

A graph plotted for percentage of hours spent versus the number of people who responded for the survey. The study was conducted for a total number of 896 students in the US Universities.

Besides enabling you to do your job, writing well can bring you many personal benefits as well:

• Recognition in the form of praise

• Raises

• Promotions

In many organizations, the communication with the upper management is not feasible. In such a company, your memos, reports, and other writings may be the only evidence. They only have specimens of your good written work as either a specialist or a communicator.

Writing is an important responsibility of mangers who have to communicate a wide variety of messages to those working above and below them. Consequently, employers look for writings when considering people for advancement.